Marie Geneviève Cyr is the Director of the BFA Fashion Design program and an Associate Professor of Fashion Design at Parsons School of Design. She has an MA in Visual Culture/Fashion Theory from New York University, a BA in Design and Applied Arts from the Edinburgh College of Art and was nominated in 2009 for a Genie Award by the Academy of Canadian Cinema and Television for “Best Costume Design” for the feature film Who is KK Downey?. Her research lies on the discourse of material and visual culture; looking at advertisement, rethinking design methodologies and global identity. Her most recent research examines the politics of abstract desire, hyper-reality, hyper-consumption, asian popular culture, and the online social space - the internet. She is interested in new questions on how do Post-Internet artistic strategies influence fashion design practices.
In addition to Parsons School of Design, Cyr has created and taught experimental design workshops for universities such as Donghua University (Shanghai), Royal College of Art (UK), Amsterdam Fashion Institute (AMFI, NL), China Academy of Art (Hangzhou), Chavón La Escuela de Diseño (DR), HEAD (Geneva), and various art organizations.
She has been an Artist-in-Residence at the Red Gate Gallery (Beijing, China, 2014), and Palazzo Monti (Brescia, Italy, 2019).
High Impact Leadership certificate at the Institute for Sustainability Leadership, University of Cambridge, UK(2020)
Masters in Visual Culture / Fashion Theory, New York University, New York, USA(2010)
Bachelor Degree in Design and Applied Arts, Edinburgh College of Art, Edinburgh, UK(2005)
DEC in Fashion Design (3-year course), College Marie-Victorin, Montreal, Canada(2002)
“E-appropriation and Recontextualization: on the Relationship Between Post-Internet Art and Fashion Design practice”, HEK(Haus der elektronischen Kunste Basel), January 28th, 2020. https://share.hek.ch/en/e-appropriation-and-recontextualization/
“Ancient Runways: A Comparision Between 21st Century Fashion Show Presentations and Ancient Greek Rituals”, BIAS: The Journal of Fashion Studies: Issue #7: FASHION + DEATH
“Hyper-Consumerism and Abstract Landscape in Asia”, Essay and Photo series in Fashion Studies Journal, Volume 1, Issue 2, Article 6 - 2019
“China: Hyper-Consumerism, Abstract Identity”, in Cuadernos del Centro de Estudios de Diseño y Comunicación No78 , July 2018, Buenos Aires, Argentina
Performances and Appearances
Business of Fashion, “Global Brands Have a Design Disconnect with China’s Youth”, April 3rd, 2019
ELLE Vietnam, online publication, August 8th, 2018
Forbes China, “30 under 30 Judges”, July 2018 issue, July Issue 2019
ELLE China , “30th Year Anniversary”, interview + Photo series, physical publication, June 2018 issue
Business of Fashion, “How to build an Effective Creative Portfolio”, November 21st, 2017
Post Internet art, Asian popular culture, Hyperconsumption, Counterfeit fashion, Experimental design process, Photography.
Awards And Honors
2020 Recipient of the “Academic Writing Residency for First Time Writer” Fellowship 2020
2019 Artist-in-residence, Palazzo Monti, Brescia, Italy, August 2019
2016 Artist-in-residence, Red Gate Gallery, Beijing, July 2016
2009 Nominated for a Genie Award for “Best Costume Design” for the film “Who is KK Downey?”by the Academy of Canadian Cinema and Television.
2018-20 Judge, Forbes 30 under 30, Forbes China, Shanghai
2017 Judge, Stitch, TV series, Forte Entertainment
2015 Judge, TELIO Canada’s Breakthrough emerging designer National competition.
2014 Judge / Critic, MA Fashion Design, HEAD(Haute Ecole d’Art et de Design), Geneva
2013 Judge, Wanted Design, under the Quebec Delegation in New York
2012 Advisory Boards, Montreal Fashion Week, Canada